Maggie Muir

Maggie Muir brings a wealth of experience as a general consultant and chief strategist to Kully Maeder Muir. In addition to her expertise in managing diverse coalitions as a general consultant, Maggie’s skills center on creating compelling, image driven direct mail, digital design, and videos that effectively communicate within the changing landscape of political communications. She has extensive command developing bilingual communications in a variety of mediums for Latino and Chinese communities.

Maggie also has expansive experience running successful ballot initiatives, with an emphasis on passing bond measures and parcel taxes requiring a 2/3rds vote. Her work building coalitions and creating compelling media has secured billions for affordable housing, parks and playgrounds, schools and teachers, and city infrastructure including public transit, roads and seawalls.

Maggie’s clients include former San Francisco Mayor London Breed; State Senator Scott Wiener; San Francisco Assessor Joaquín Torres; San Francisco Sheriff Paul Miyamoto; California Assembly and State Senate candidates; independent expenditure campaigns for the California Apartment Association and California Chamber of Commerce; and direct mail for the Democratic Congressional Campaign Committee’s 2018 successful independent expenditures for CD 25 and CD 45.

Before becoming a consultant, Maggie worked for presidential and senate campaigns in New Hampshire and Colorado, and as a staff member in the Washington D.C. office of former Congressman Luis Gutierrez. She is a graduate of UC Berkeley and lives in Oakland, California with her husband and two sons.